The AI receptionist for the crew that actually shows up.

Every call that goes to voicemail is a job booked by your competitor. CounterLine answers in under a second, 24/7, and books the work.

No developers. No setup fee. Live in 10 minutes.

Card required. 14-day · 60 min trial. Cancel anytime, no charge.

$0 setup10 min to liveNo contractsBuilt by a founder, not a committee
Linda Hayes
+1 (512) 555-0134 · incoming
00:34
CallerHi — I need someone to look at the AC, it's blowing warm air.
CounterLine AII can get Jamie out to you today between 3 and 5 pm. Shall I book that?
CallerYes please. Same address on file.
CounterLine AIBooked. You'll get a text confirmation in a moment. Thanks, Linda.
Picked up in 0.8sTranscript savedAdded to calendar

After-hours coverage

Nights, weekends, holidays — included on every plan.

Full call transcripts

Every call, searchable. Review between jobs from your phone.

Setup you do yourself

A ten-minute wizard. Not a six-week implementation.

Every missed call is a job
your competitor is booking.

Other AI vendors make you talk to sales, wait 30 days for integration, and pay per-minute surcharges. We made the opposite.

10 min
From signup to live
$0
Setup fee
24/7
After-hours coverage
<1s
Pickup, every time

Other AI receptionists charge $500–$5,000 to set up.
We charge $0.

Complete your onboarding yourself in 10 minutes. No sales calls, no consultants, no contracts — just a number that rings.

Other AI receptionist companies
$500 – $5,000
  • $500–$5,000 setup fees
  • Whiteglove onboarding required
  • Multi-week integration timelines
  • Contracts with lock-in
  • Add-on pricing for after-hours coverage
  • Per-seat / per-contact pricing
CounterLine
$0
  • $0 setup. Forever.
  • Self-serve onboarding in 10 minutes
  • Live today, not next quarter
  • Month-to-month. Cancel anytime.
  • After-hours coverage included
  • Unlimited forwarding contacts
Now live with Square

Already running on Square? Keep the books you love. We answer the phones.

  • Two-way sync of bookings, customers, and services
  • Square stays your source of truth for what's bookable
  • CounterLine handles the calls, AI, and follow-ups
More integrationsGoogle CalendarLiveMore integrations coming.

On every plan. Every call answered.

The core AI receptionist — 24/7 coverage, booking, transfers, transcripts, unlimited forwarding — is on every tier. Higher plans add advanced features (sentiment analysis, admin mode via phone, multi-location routing) for teams that need more.

Unlimited forwarding

Your entire crew, not just the first three contacts. No tier wall.

24/7

After-hours included

Nights, weekends, holidays. No add-on “premium” plan required.

Full call transcripts

Every call, searchable. Review between jobs from your phone.

Founding-customer pricing.

Limited to the first 100 founding customers. Lock in your rate for 12 months.

After 12 months, standard pricing applies. We'll email you 90 days before the change. Cancel anytime.

Founding Partner

Starter

$99/mo
$59/ month
Founders Price
Minutes300
Phone Numbers1 included
Extra Numbers+$7/mo each
Overage$0.35/min
  • 24/7 AI Receptionist
  • Appointment Booking
  • Call Transcripts & Summaries
  • Call Transfer
  • Dashboard Analytics
  • Up to 10 FAQs
  • Custom AI Voice & Greeting
  • Email Support (24h response)
Start StarterTry free for 14 days

Card required. 14-day · 60 min trial. Cancel anytime, no charge.

Founding PartnerMost Popular

Growth

$199/mo
$149/ month
Founders Price
Minutes500
Phone Numbers2 included
Extra Numbers+$7/mo each
Overage$0.30/min
  • 24/7 AI Receptionist
  • Appointment Booking
  • Call Transcripts & Summaries
  • Call Transfer
  • Dashboard Analytics
  • Up to 25 FAQs
  • Custom AI Voice & Greeting
  • Sentiment Analysis
  • Admin Mode via Phone
  • AI-Assisted Profile Setup
  • SMS NotificationsComing soon
  • Priority Support (8h response)
Start GrowthTry free for 14 days

Card required. 14-day · 60 min trial. Cancel anytime, no charge.

Founding Partner

Pro

$349/mo
$249/ month
Founders Price
Minutes1,000
Phone Numbers3 included
Extra Numbers+$7/mo each
Overage$0.25/min
  • 24/7 AI Receptionist
  • Appointment Booking
  • Call Transcripts & Summaries
  • Call Transfer
  • Dashboard Analytics
  • Up to 50 FAQs
  • Custom AI Voice & Greeting
  • Sentiment Analysis
  • Admin Mode via Phone
  • AI-Assisted Profile Setup
  • SMS NotificationsComing soon
  • Multi-Location RoutingComing soon
  • Exportable ReportsComing soon
  • CRM Integration (Contact Us)
  • Dedicated Support (4h response)
Start ProTry free for 14 days

Card required. 14-day · 60 min trial. Cancel anytime, no charge.

Founding partner pricing — starting at $59/mo for your first 12 months. After that, standard pricing applies (we'll email you 30 days before the change, and again the day before).

Frequently asked questions.

Everything you need to know about getting started with CounterLine.

How does the AI receptionist work?

When a customer calls your CounterLine number, our AI answers in your brand's voice. It can handle FAQs, check real-time availability, book appointments, and transfer calls to your team when needed. The AI is trained specifically on your business — your services, hours, staff, and policies — so every interaction feels natural and accurate.

Can I customize what the AI says?

Absolutely. You control the AI's greeting, personality, and the information it shares. Add custom FAQs, set specific responses for common questions, and define how the AI handles edge cases. You can update these anytime from your dashboard.

What happens if the AI can't handle a call?

CounterLine supports live call transfers. If the AI encounters a situation outside its training — a complex question, an upset customer, or a specific request — it can seamlessly transfer the call to you or a team member. You'll also get a full transcript and summary of every call.

Do I need any technical setup?

None at all. CounterLine provides you with a dedicated phone number and handles all the technical setup. Just complete the onboarding wizard — add your services, team, and hours — and your AI receptionist is ready to go. The whole process takes about 10 minutes.

Can I keep my existing phone number?

Yes. You can forward your existing business number to your CounterLine number, so customers continue calling the same number they already know. We also provide a new dedicated number if you prefer to keep them separate.

What's included in the free setup?

Every plan includes free onboarding: phone number provisioning, AI voice configuration, business profile setup, and initial training. Our team helps you configure everything so your AI receptionist is optimized for your specific business from day one.

Answer every call. Book every job.

$0 setup. Live in 10 minutes. Hear CounterLine live before you sign up.

Built for the trades — every trade.

Industry-specific receptionist pages, each tuned to the calls your shop actually gets.